Frameosaurus is a personal side project turned small business, built around the idea of giving old toys a new life. The concept involves taking discarded dinosaur toys, cutting them in half and framing them to resemble playful, hunter-style trophies – creating unique, upcycled gifts.

I designed and developed the brand identity to reflect the fun and quirky nature of the project. Balancing the nostalgia of children’s toys with a bold, tongue-in-cheek aesthetic, the brand appeals to both adults and children, turning something once forgotten into distinctive wall art.